Beauty

The very best magnificence merchandise of the last decade revealed: Good Housekeeping unveils Corridor of Fame




Good Housekeeping’s Beauty Hall of Fame has unveiled the best performing make-up products of the past decade.

In honour of its 100th anniversary, the Good Housekeeping Institute (GHI) is spotlighting the top beauty products, spanning make-up, beauty gadgets, haircare and skincare, from throughout the year.

All products were put through their paces in the GHI lab and rigorously tested in the real world by a panel of consumers. 

In the lab, the GHI’s expert team of testers used specialist machines to assess the colour transfer of lipstick on coffee cups, the smudge-proof claims of eye make-up and the staying power of base products. 

The first set of winners, which include Estee Lauder Double Wear Stay-in-Place Makeup and Rare Beauty Soft Pinch Liquid Blush, are the most long-lasting, high-impact beauty essentials money can buy.

Angela Trofymova, Head of Testing at the Good Housekeeping Institute said: ‘At the Good Housekeeping Institute, our number one aim is to equip consumers with the advice they need to make the right purchase decisions – and our Beauty Hall of Fame celebrates the top product recommendations since our beauty lab opened ten years ago.

‘Assessments from our in-house experts, as well as testing from more than 25,000 consumers, have brought some really interesting results across foundations, mascaras, lipsticks and more.

‘Whilst a large proportion of our winners were recent launches, we did see several “older” products standing the test of time, showing real innovation that still resonates with consumers today.’

Good Housekeeping’s Beauty Hall of Fame make-up winners 

FOUNDATION

Best foundation: BareMinerals Barepro Performance Wear Liquid Foundation SPF20

£33 

86/100

Best foundation: BareMinerals Barepro Performance Wear Liquid Foundation

The testers said: This foundation scored top marks for delivering a dewy finish.

Best full coverage foundation: Estee Lauder Double Wear Stay-in-Place Makeup SPF10

 £39.50

 84/100

Best full coverage foundation: Estee Lauder Double Wear Stay-in-Place Makeup

The testers said: Estee Lauder Double Wear Stay-in-Place Makeup was loved universally for its velvety, matte finish. 

CONCEALER

Best concealer: Hourglass Vanish Airbrush Concealer

 £34 

97/100

Best concealer: Hourglass Vanish Airbrush Concealer

Best under-eye concealer: Kosas Revealer Concealer

£28

85/100 

Best under-eye concealer: Kosas Revealer Concealer

SETTING POWDER

Best setting powder: Hourglass Veil Translucent Setting Powder

 £48

95/100

Best setting powder: Hourglass Veil Translucent Setting Powder

Best for staying powder: Laura Mercier Translucent Loose Setting Powder

£38.50

94/100

Best for staying powder: Laura Mercier Translucent Loose Setting Powder

BLUSH 

Best liquid blush: Selena Gomez’s Rare Beauty Soft Pinch Liquid Blush

 £22

 94/100

Best liquid blush: Selena Gomez’s Rare Beauty Soft Pinch Liquid Blush

The testers said: It gave every single tester a perfectly natural flush of colour that lasted all day. 

Best powder blush: Nars Blush

 £30.50

90/100 

Best powder blush: Nars Blush

BRONZER 

Best bronzer overall: Estee Lauder Bronze Goddess Powder Bronzer

 £45

93/100

Best bronzer overall: Estee Lauder Bronze Goddess Powder Bronzer

The testers praised its luxurious feel and shimmery, even finish. 

Best matte bronzer: Benefit Hoola Matte Bronzer

£38 

92/100

Best matte bronzer: Benefit Hoola Matte Bronzer

Best long-wearing bronzer: Charlotte Tilbury Airbrush Bronzer

£45 

92/100

Best long-wearing bronzer: Charlotte Tilbury Airbrush Bronzer

HIGHLIGHTER 

Best highlighter: Iconic London Illuminator

£32

89/100

Best highlighter: Iconic London Illuminator

Best Highlighter for a full-glam glow: Charlotte Tilbury Beauty Light Wand

 £30

87/100

Best Highlighter for a full-glam glow: Charlotte Tilbury Beauty Light Wand

Best value highlighter: Elf Halo Glow Highlight Beauty Wand

£9

87/100

Best value highlighter: Elf Halo Glow Highlight Beauty Wand

BROW GEL

Joint best brow gel: Anastasia Beverley Hills Brow Freeze

 £25 

89/100 

and Refy Brow Sculpt

 £16 

89/100

Joint best brow gel: Anastasia Beverley Hills Brow Freeze

BROW PENCIL 

Best Brow Pencil: Benefit Precisely, My Brow Pencil

 £26

92/100

Best Brow Pencil: Benefit Precisely, My Brow Pencil

MASCARA 

Best volumising mascara: Maybelline The Colossal Mascara 100% Black

£8.99 

94/100

Best volumising mascara: Maybelline The Colossal Mascara

The testers loved that it was long-lasting and easy to apply. 

Joint best waterproof mascara: Eyeko Beach Waterproof Mascara,

£19 

93/100 

and Benefit BADgal Bang! Waterproof Mascara

£27 

93/100

Joint best waterproof mascara: Eyeko Beach Waterproof Mascara
Joint best waterproof mascara: Benefit BADgal Bang! Waterproof Mascara

EYELINER

Best eye pencil: L’Oreal Paris Infallible Grip 36H Gel Automatic Eye Liner

£5.99 

93/100

Best eye pencil: L’Oreal Paris Infallible Grip 36H Gel Automatic Eye Liner

Best eye pencil for colour: Laura Mercier Caviar Tightline Eyeliner

£22

92/100

Best eye pencil for colour: Laura Mercier Caviar Tightline Eyeliner

Joint best liquid eyeliner: KVD Beauty Tattoo Liner

£21 

92/100 

and Vieve Power Ink Liner

£21 

92/100

Joint best liquid eyeliner: KVD Beauty Tattoo Liner
Joint best liquid eyeliner: Vieve Power Ink Liner

LIPS 

Best lipstick: Revlon ColorStay Suede Ink

£9.99 

90/100

Best lipstick: Revlon ColorStay Suede Ink

Boasting 18 shades, it promises a smudge-resistant result for hours – something that was backed up by the panel feedback.

Best matte lipstick: NARS Powermatte Lipstick

 £29 

88/100

Best matte lipstick: NARS Powermatte Lipstick

NAILS 

Best nail varnish: OPI Nail Lacquer

£14.90 

89/100

Best nail varnish: OPI Nail Lacquer

The testers said: Just one coat of the polish offers great coverage with no streaks, and the pigment was perfect on application. 

Best long-wear nail varnish: Barry M Gelly Hi Shine Nail Paint

£3.99 

88/100

Best long-wear nail varnish: Barry M Gelly Hi Shine Nail Paint



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