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Are Car Wraps For Small Businesses in the Bay Area Worth It?

Spoiler: You might need one!

You’ve probably seen a vehicle, van, or truck wrapped in an advertisement. In the printing industry, we call it car wraps or vehicle wraps. Then you wondered, should you get Bay Area car wraps for your business vehicle?

The question is, are car wraps a good investment for my small businesses in the Bay Area? Below is a breakdown of all the basics that you need to learn about car wraps. At the end of this post, you’ll know whether or not you should invest in one.

What Is A Car Wrap?

A car wrap is a printed mobile billboard used to advertise a business. After designing your wrap using graphic design software, the vinyl film will be printed on and then will be transferred to your vehicle through heat. You can choose between a complete wrap, which protects the whole car, or a partial wrap.

The average lifespan of a high-quality car wrap is three to five years. Bay Area car wraps or vehicle wraps will help startup owners and small entrepreneurs to propel forward with a great way to get their name seen.

Are Vehicle Wraps Effective?

Vehicle graphics may not be the first thing that comes to mind when thinking about marketing strategies. But did you know that vehicle advertising generates about 30,000-70,000 daily vehicular impressions? This data is according to ARD ventures and reported by the US today.

There’s a high possibility that mobile advertising can generate 2.5 times more attention than a static billboard. It is not a surprise, if you deliver your products or go to homes and offices to offer your services.

Messages on outdoor mobile advertising have a 97% recall rate as well. It means more people would remember your contact information and your offers. It will generate more leads, inquiries, and the possibility of turning it into sales.

It’s plain to see why small businesses should invest in car wraps instead of more conventional types of ads.

Aren’t Car Wraps Only For Large Companies With Vehicle Fleets?

It can be misunderstood that you need a vehicle fleet to get vehicle wraps. What you need is a business vehicle, even for a self-employed business owner. Car wraps can also be used just to protect a car from rocks on the highway or to save it from potential scratches in the parking lot.

Bay Area car wraps are for every business – regardless of the size and the niche. You can hire a truck or van to advertise the company’s details, even though you don’t own company vehicles.

Wrap promotional options are also available to businesses that take advantage of the gig economy. For example, you can encourage drivers to make money by wrapping their cars for third-party companies like yours.

Using these mobile ads to promote your small business will help to grow and build awareness for your brand. When small business owners use car wraps, they put themselves on the same level as businesses with massive fleets.

How Much Do Car Wraps Cost?

The cost of car wraps depends on whether you want a full or partial wrap. So, it may range typically from $2,000 to $5,000. The services often include vinyl graphics design, printing services, and professional installation.

Another factor to remember is the money you’ll save from not having to repaint the car. As opposed to the cost of a new paint job, vinyl wraps are a more cost-effective option.

Bay Area car wraps also help to shield the paint on your car, truck, or van. The wraps give the car a fresh look while keeping the initial paint job intact.

If you had to paint advertisements on your car, you’d be stuck with the same one before you wanted to repaint it. Custom car wraps allow you to change promotions whenever you like. If you no longer want a commercial on your car, you can have the wrap removed without risking any harm to the original color.

The Other Side Of Car Wraps

Other styles of vinyl can be helpful for small business owners in addition to custom car wraps that advertise the company. These wraps don’t need to have any ads on them. Instead, they can protect your company vehicles, especially if you expect them to be subjected to a lot of wear and tear.

Some people, for example, use vinyl wraps as a paint safety film to save their car’s original paint from chipping or peeling. Paint safety vinyl is transparent and acts as a secondary coating to shield the vehicle’s paint.

Color-changing wraps are also a viable option. These are cost-effective ways to improve the color of your car without having to spend money on a new paint job. There are a variety of shades and textures to choose from, including high gloss and matte. Color psychology has been found in studies to offer the business a strategic edge.

Final Words

Car wraps could be a valuable part of your marketing strategy, especially if you live in the Bay Area. This is a cost-effective way of marketing yourself and your business. Amplify your brand with stunning sam’s signs signage

Bay Area car wraps encourage you to re-invent the cosmetic appeal of your vehicle while still branding yourself or your company. Sam’s Signs offer partial and full wraps, which include car advertising and decals. Dial (510) 481-1700 to get in touch with us today.

Sam’s Signs is located at 16719 E 14th St, San Leandro, CA 94578. Feel free to visit our website to learn more.

Sam’s Signs
(510)481-1700
16719 E 14th St, San Leandro, CA 94578

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