RudderStack Profiles enables companies to unify first-party data from every customer touchpoint into complete profiles, build ML user features, and deliver powerful customer experiences

SAN FRANCISCO, Nov. 28, 2023 /PRNewswire/ — RudderStack, the leading warehouse native customer data platform, today announced the release of RudderStack Profiles for AWS Redshift customers. RudderStack Profiles enables data teams to quickly build complete customer profiles in their warehouse, generate user features, and activate them to deliver powerful customer experiences.

RudderStack is the Warehouse Native CDP (PRNewsfoto/RudderStack)

Data teams are often overwhelmed by the complexity of collecting and unifying clean, first-party customer data to create a customer 360 and drive valuable use cases for every business team. The process can take months or even years and cost millions of dollars. RudderStack Profiles solves this problem by providing tools for data teams that automate the SQL grunt work and automatically build a full customer 360 table natively in AWS Redshift.

With RudderStack Profiles, data teams can reduce engineering costs and reallocate their most valuable resources to focus on delivering customer data use cases, not plumbing or cleaning data. They can also improve time to value for critical projects by building on a complete view of their customer in their warehouse. Plus, they can say goodbye to inflexible black box SaaS and configure RudderStack models that generate a customer profile table in their warehouse.

StatPearls, a leading professional healthcare education and technology company, eliminated data silos and disparate schemas by using RudderStack Profiles to build a warehouse native CDP on Amazon Redshift. Now they’re able to use granular user-level data to understand attribution, accurately calculate LTV, and increase return on ad spend (ROAS). Since implementing RudderStack Profiles, StatPearls increased customer retention by 1.7x and nearly quadrupled ad spend while maintaining positive ROAS.

Story continues

“Data from RudderStack helped our team turn marketing into a math problem,” said Mike Sperduti, Head of Engineering at StatPearls. “We know that when we spend X on a particular campaign, we are going to get Y yield over time.”

Unlike traditional Customer Data Platforms (CDP), RudderStack’s Warehouse Native CDP does not persist data and is built on top of your warehouse or data lake. With the introduction of Profiles, RudderStack now has a complete platform across each step of the Data Activation Lifecycle:

• Collection: RudderStack’s Event Stream and Cloud Extract ETL pipelines make it easy to collect data from every website, app, or SaaS tool.

• Unification: RudderStack’s Profiles feature leverages our standardized schemas to significantly reduce the time it takes to build a complete view of the customer, including an identity graph and rich customer features.

• Activation: RudderStack’s Reverse ETL pipeline, real-time Profiles API, and 200+ integrations deliver complete customer profiles and user features to downstream destinations to trigger marketing automation, drive real-time analytics, or deliver personalized experiences.

“We’re excited to bring RudderStack Profiles to AWS Redshift. When Redshift users combine Profiles with our data collection and activation features, they can start driving better business outcomes with their customer data faster,” said Soumyadeb Mitra, Founder and CEO of RudderStack. “Profiles enables data teams to take full advantage of Amazon Redshift’s secure, reliable, easily scalable data warehouse while harnessing the power and flexibility of RudderStack’s Warehouse Native Customer Data Platform to deliver revenue growth and reduce cost.”

RudderStack and AWS are excited to see the success that customers have already achieved with RudderStack Profiles and look forward to helping more customers drive better business outcomes with their customer data.

RudderStack Profiles is now available to Enterprise Tier RudderStack customers on AWS Redshift. To learn more, read the blog post or schedule a demo with the RudderStack team.

About RudderStack

RudderStack is the leading warehouse native Customer Data Platform that’s purpose-built for data teams. We run on top of your warehouse or data lake and do not store data, alleviating security concerns, reducing cost, and unlocking the value of your warehouse investment. Hundreds of innovative companies like Stripe, Crate and Barrel, Priceline, and Footlocker trust RudderStack to collect and send their most valuable data to the tools and teams that need it. For more information, visit rudderstack.com.

CONTACT: Eric Dodds, eric@rudderstack.com, +18642703757

Cision

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SOURCE RudderStack

The post RudderStack unveils Profiles in partnership with AWS, enabling corporations to drive higher enterprise outcomes with their buyer information appeared first on DAILY SAN FRANCISCO BAY NEWS.

RudderStack Profiles enables companies to unify first-party data from every customer touchpoint into complete profiles, build ML user features, and deliver powerful customer experiences

SAN FRANCISCO, Nov. 28, 2023 /PRNewswire/ — RudderStack, the leading warehouse native customer data platform, today announced the release of RudderStack Profiles for AWS Redshift customers. RudderStack Profiles enables data teams to quickly build complete customer profiles in their warehouse, generate user features, and activate them to deliver powerful customer experiences.

RudderStack is the Warehouse Native CDP (PRNewsfoto/RudderStack)

Data teams are often overwhelmed by the complexity of collecting and unifying clean, first-party customer data to create a customer 360 and drive valuable use cases for every business team. The process can take months or even years and cost millions of dollars. RudderStack Profiles solves this problem by providing tools for data teams that automate the SQL grunt work and automatically build a full customer 360 table natively in AWS Redshift.

With RudderStack Profiles, data teams can reduce engineering costs and reallocate their most valuable resources to focus on delivering customer data use cases, not plumbing or cleaning data. They can also improve time to value for critical projects by building on a complete view of their customer in their warehouse. Plus, they can say goodbye to inflexible black box SaaS and configure RudderStack models that generate a customer profile table in their warehouse.

StatPearls, a leading professional healthcare education and technology company, eliminated data silos and disparate schemas by using RudderStack Profiles to build a warehouse native CDP on Amazon Redshift. Now they’re able to use granular user-level data to understand attribution, accurately calculate LTV, and increase return on ad spend (ROAS). Since implementing RudderStack Profiles, StatPearls increased customer retention by 1.7x and nearly quadrupled ad spend while maintaining positive ROAS.

Story continues

“Data from RudderStack helped our team turn marketing into a math problem,” said Mike Sperduti, Head of Engineering at StatPearls. “We know that when we spend X on a particular campaign, we are going to get Y yield over time.”

Unlike traditional Customer Data Platforms (CDP), RudderStack’s Warehouse Native CDP does not persist data and is built on top of your warehouse or data lake. With the introduction of Profiles, RudderStack now has a complete platform across each step of the Data Activation Lifecycle:

• Collection: RudderStack’s Event Stream and Cloud Extract ETL pipelines make it easy to collect data from every website, app, or SaaS tool.

• Unification: RudderStack’s Profiles feature leverages our standardized schemas to significantly reduce the time it takes to build a complete view of the customer, including an identity graph and rich customer features.

• Activation: RudderStack’s Reverse ETL pipeline, real-time Profiles API, and 200+ integrations deliver complete customer profiles and user features to downstream destinations to trigger marketing automation, drive real-time analytics, or deliver personalized experiences.

“We’re excited to bring RudderStack Profiles to AWS Redshift. When Redshift users combine Profiles with our data collection and activation features, they can start driving better business outcomes with their customer data faster,” said Soumyadeb Mitra, Founder and CEO of RudderStack. “Profiles enables data teams to take full advantage of Amazon Redshift’s secure, reliable, easily scalable data warehouse while harnessing the power and flexibility of RudderStack’s Warehouse Native Customer Data Platform to deliver revenue growth and reduce cost.”

RudderStack and AWS are excited to see the success that customers have already achieved with RudderStack Profiles and look forward to helping more customers drive better business outcomes with their customer data.

RudderStack Profiles is now available to Enterprise Tier RudderStack customers on AWS Redshift. To learn more, read the blog post or schedule a demo with the RudderStack team.

About RudderStack

RudderStack is the leading warehouse native Customer Data Platform that’s purpose-built for data teams. We run on top of your warehouse or data lake and do not store data, alleviating security concerns, reducing cost, and unlocking the value of your warehouse investment. Hundreds of innovative companies like Stripe, Crate and Barrel, Priceline, and Footlocker trust RudderStack to collect and send their most valuable data to the tools and teams that need it. For more information, visit rudderstack.com.

CONTACT: Eric Dodds, eric@rudderstack.com, +18642703757

Cision

View original content to download multimedia:https://www.prnewswire.com/news-releases/rudderstack-unveils-profiles-in-partnership-with-aws-enabling-companies-to-drive-better-business-outcomes-with-their-customer-data-301999385.html

SOURCE RudderStack

The post RudderStack unveils Profiles in partnership with AWS, enabling firms to drive higher enterprise outcomes with their buyer information appeared first on DAILY SAN FRANCISCO BAY NEWS.

RudderStack Profiles enables companies to unify first-party data from every customer touchpoint into complete profiles, build ML user features, and deliver powerful customer experiences

SAN FRANCISCO, Nov. 28, 2023 /PRNewswire/ — RudderStack, the leading warehouse native customer data platform, today announced the release of RudderStack Profiles for AWS Redshift customers. RudderStack Profiles enables data teams to quickly build complete customer profiles in their warehouse, generate user features, and activate them to deliver powerful customer experiences.

Data teams are often overwhelmed by the complexity of collecting and unifying clean, first-party customer data to create a customer 360 and drive valuable use cases for every business team. The process can take months or even years and cost millions of dollars. RudderStack Profiles solves this problem by providing tools for data teams that automate the SQL grunt work and automatically build a full customer 360 table natively in AWS Redshift.

With RudderStack Profiles, data teams can reduce engineering costs and reallocate their most valuable resources to focus on delivering customer data use cases, not plumbing or cleaning data. They can also improve time to value for critical projects by building on a complete view of their customer in their warehouse. Plus, they can say goodbye to inflexible black box SaaS and configure RudderStack models that generate a customer profile table in their warehouse.

StatPearls, a leading professional healthcare education and technology company, eliminated data silos and disparate schemas by using RudderStack Profiles to build a warehouse native CDP on Amazon Redshift. Now they’re able to use granular user-level data to understand attribution, accurately calculate LTV, and increase return on ad spend (ROAS). Since implementing RudderStack Profiles, StatPearls increased customer retention by 1.7x and nearly quadrupled ad spend while maintaining positive ROAS.

“Data from RudderStack helped our team turn marketing into a math problem,” said Mike Sperduti, Head of Engineering at StatPearls. “We know that when we spend X on a particular campaign, we are going to get Y yield over time.”

Unlike traditional Customer Data Platforms (CDP), RudderStack’s Warehouse Native CDP does not persist data and is built on top of your warehouse or data lake. With the introduction of Profiles, RudderStack now has a complete platform across each step of the Data Activation Lifecycle:

• Collection: RudderStack’s Event Stream and Cloud Extract ETL pipelines make it easy to collect data from every website, app, or SaaS tool.
• Unification: RudderStack’s Profiles feature leverages our standardized schemas to significantly reduce the time it takes to build a complete view of the customer, including an identity graph and rich customer features.
• Activation: RudderStack’s Reverse ETL pipeline, real-time Profiles API, and 200+ integrations deliver complete customer profiles and user features to downstream destinations to trigger marketing automation, drive real-time analytics, or deliver personalized experiences.

“We’re excited to bring RudderStack Profiles to AWS Redshift. When Redshift users combine Profiles with our data collection and activation features, they can start driving better business outcomes with their customer data faster,” said Soumyadeb Mitra, Founder and CEO of RudderStack. “Profiles enables data teams to take full advantage of Amazon Redshift’s secure, reliable, easily scalable data warehouse while harnessing the power and flexibility of RudderStack’s Warehouse Native Customer Data Platform to deliver revenue growth and reduce cost.”

RudderStack and AWS are excited to see the success that customers have already achieved with RudderStack Profiles and look forward to helping more customers drive better business outcomes with their customer data.

RudderStack Profiles is now available to Enterprise Tier RudderStack customers on AWS Redshift. To learn more, read the blog post or schedule a demo with the RudderStack team.

About RudderStack

RudderStack is the leading warehouse native Customer Data Platform that’s purpose-built for data teams. We run on top of your warehouse or data lake and do not store data, alleviating security concerns, reducing cost, and unlocking the value of your warehouse investment. Hundreds of innovative companies like Stripe, Crate and Barrel, Priceline, and Footlocker trust RudderStack to collect and send their most valuable data to the tools and teams that need it. For more information, visit rudderstack.com.

CONTACT: Eric Dodds, [email protected], +18642703757

SOURCE RudderStack

The post RudderStack unveils Profiles in partnership with AWS, enabling firms to drive higher enterprise outcomes with their buyer information appeared first on DAILY SAN FRANCISCO BAY NEWS.

NEMS and LUCIDACT logo

North East Medical Services and LucidAct Health partner to provide remote patient monitoring management for some of San Francisco’s most vulnerable seniors

SAN FRANCISCO, CALIFORNIA, UNITED STATES, June 22, 2021 /EINPresswire.com/ – North East Medical Services (NEMS) and LucidAct Health Inc. have teamed up to help manage remote patient monitoring ( RPM). LucidAct’s innovative and linguistically appropriate virtual health care will aim to improve patient outcomes for some of NEMS’s San Francisco seniors with limited English proficiency by making these virtual services available and accessible to seniors from the comfort of their homes.

NEMS, a state-qualified health center based in the San Francisco Bay Area, is partnering with LucidAct Health, a leader in RPM and virtual visiting software based in Silicon Valley, to improve the health and lives of seniors living at the NEMS program for everyone to participate. Inclusive Care for the Elderly (PACE) in San Francisco. NEMS is one of the largest community health centers in the United States, targeting the medically underserved Asian population. Based in the San Francisco Bay Area and clinics in San Francisco, Daly City and San Jose, NEMS provides comprehensive healthcare services to over 65,000 patients, most of whom are uninsured, low-income and prefer to be served in a language other than English. Launched in the heart of Chinatown in early 2021, the NEMS PACE program provides low-income, eligible seniors, the majority of whom are dual-eligible, with comprehensive medical and social services for Medicare and Medi-Cal (California’s Medicaid program). With 90% of their patients identifying as Asian, NEMS and NEMS PACE prioritize the provision of linguistically competent and culturally sensitive healthcare services.

Dr. Jerry Jew, NEMS Chief Strategy Officer, said, “We believe that having a comprehensive system of care for our PACE participants is the key to greater health equity while ensuring the safety and comfort of their home. Through our partnership with LucidAct Health, we can provide the easy-to-use remote supply devices with multi-language capabilities via the 4G / 5G LTE network. ”

During the COVID-19 pandemic, virtual care was a safe alternative to personal care, but access to many of these services remains a challenge for seniors. These challenges were even greater for people with limited English language skills. LucidAct’s RPM management provides seamless and easy-to-use virtual nursing tailored for seniors. LucidAct’s multilingual devices can provide services in English, Spanish, Mandarin, Cantonese, Korean, Russian, Arabic, Hebrew, Hindi, and other languages ​​as required.

“The NEMS PACE care team is excited to test this innovative technology. Many of our PACE participants face barriers to virtual care with the tools currently available due to advanced and complicated technology that is difficult for seniors to navigate. Our population continues to be challenged by poor English language skills. LucidAct removes both of these obstacles for us, ”said Sharon Raver-Villanueva, Director of the NEMS PACE program. “I’m excited to see how LucidAct’s linguistically proficient RPM management can help improve the health and wellbeing of our participants while providing our care team with the clinical data they need for optimal care.”

The demand for virtual care and care coordination from home has skyrocketed since the pandemic. According to the International Data Corporation (IDC) survey[1] 51% of US consumers are concerned about going back to health care facilities. In addition, older patients with language and cultural barriers face additional challenges. These include the lack of access to suitable means of transport, the lack of easy-to-use technology and care teams who cannot converse in their native language

“LuicdAct’s AI technology delivers intelligent real-time data to our vendors,” said Murali Athuluri, NEMS chief information officer. “This is crucial for identifying important trends and highlighting social determinants of health faster than comparable solutions.”

Through this collaboration, NEMS will leverage LucidAct Health’s virtual nursing platform to enable remote monitoring and AI technology to ease the burden on providers of reading large volumes of clinical patient records and the flow of device data. LuicdAct Health will integrate with NEMS ‘EMR system and deliver AI-driven insights directly to providers via FHIR-based APIs, which in turn will increase the quality of care.

“This is an important milestone for LucidAct Health as it allows us to focus on the needs of the growing Medicaid population. The needs of these members are naturally more complex and require a different approach to virtual care and care coordination. We are honored and excited to work with such a leader in the Medicaid space, ”said Grace Chen, Founder and CEO of LucidAct Health Inc.

###

ABOUT NEMS

North East Medical Services (NEMS) is one of the largest nonprofit health centers in the United States serving the medically underserved population of the San Francisco Bay Area. NEMS provides comprehensive healthcare services to a wide variety of patients, most of whom are low-income, have access to Medicaid, and have limited English language skills. NEMS providers and employees provide language-proficient and culturally sensitive services in many languages ​​and dialects other than English, including Cantonese, Mandarin, Toishan, Vietnamese, Burmese, Tagalog, Spanish and Hindi. NEMS operates 12 clinics in San Francisco, Daly City, and San Jose. More information is available at www.nems.org.

ABOUT NEMS PACE

The North East Medical Services Program of All-Inclusive Care for the Elderly (NEMS PACE) was launched in San Francisco’s Chinatown in early 2021. PACE is a nationally recognized model of care for older adults with chronic health needs. NEMS PACE provides participants with access to a dedicated care team that works together to develop a comprehensive and personalized care plan to meet the unique medical, social and emotional needs of each participant. More information is available at https://www.nems.org/pace/about.html.

ABOUT LUCIIDACT HEALTH

LucidAct Health is a cloud-based API and software company for virtual care based in Silicon Valley, California. It specializes in developing virtual care and remote monitoring solutions for Medicaid patients that enable them to have equal access to healthcare even when technology is difficult to access. Emerging AI technology is focused on uncovering the social determinants of the health of patients with complex needs, who are usually also most at risk. More information is available at www.lucidact.com

[1] Dunbrack, LA (2020, December). IDC Survey: Prioritizing Safe Access To Supply To Address COVID-19 Concerns Among Consumers. IDC. https://www.idc.com/getdoc.jsp?containerId=US46582320.

Grace Chen
LucidAct health
+1 408-677-8895
email us here
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